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HolyShift Inc. · holyshift.ai
OUR PRINCIPLES
Safeguards are built into every step.
COMMON QUESTIONS
Our principles, in plain answers.
What to know before we start.
Do you measure before changing anything?
Do you measure before changing anything?
Yes. Hours, inquiries and conversion are measured before anything changes. Impact is judged against a baseline, not a gut feeling.
Who makes the decisions, AI or people?
Who makes the decisions, AI or people?
AI takes the routine, people make the judgment calls. Your team signs off on every change before it goes live.
Can the system make things up?
Can the system make things up?
It answers only from your approved content: prices, terms, procedures. When it doesn't know, it says so and hands over to a person.
How do you handle the EU AI Act?
How do you handle the EU AI Act?
Disclosures are built in (Art. 50), and team training covers the AI literacy requirement (Art. 4).
Where does our data live?
Where does our data live?
In the EU. GDPR-compliant processing, EU hosting. You can always see why the system suggested something.
What do we own?
What do we own?
Everything. Accounts, integrations, the knowledge base, and every trained process are your property. If we part ways, it all stays with you.
What about marketing and content?
What about marketing and content?
Ads and posts built from real market signals, in your brand voice, plus visibility in AI search, where customers increasingly ask first.
